{"id":7096,"date":"2025-05-29T15:43:36","date_gmt":"2025-05-29T15:43:36","guid":{"rendered":"http:\/\/zimgbcnews.co.zw\/?p=7096"},"modified":"2025-05-29T15:43:37","modified_gmt":"2025-05-29T15:43:37","slug":"nestle-invests-7-million-to-boost-zimbabwe-cereal-production-for-regional-markets","status":"publish","type":"post","link":"http:\/\/zimgbcnews.co.zw\/?p=7096","title":{"rendered":"Nestl\u00e9 Invests $7 Million to Boost Zimbabwe Cereal Production for Regional Markets"},"content":{"rendered":"\n<p>Business Correspondent<br>HARARE \u2014 Global food giant Nestl\u00e9 has injected US$7 million into expanding its Harare cereal manufacturing plant, reinforcing Zimbabwe\u2019s position as a key breakfast supplier for Eastern and Southern Africa.<\/p>\n\n\n\n<p>Expansion Details<\/p>\n\n\n\n<p>The investment includes installing a fourth roller dryer at the facility producing Nestl\u00e9\u2019s fortified cereal brand CEREVITA. The upgrade aims to increase output by over 35%, accelerating exports to Zambia, Malawi, and Mozambique while meeting growing domestic demand.<\/p>\n\n\n\n<p>Strategic Commitment<\/p>\n\n\n\n<p>Nicole Roos, Nestl\u00e9\u2019s Managing Director for East and Southern Africa, linked the move to the company\u2019s &#8220;Africa for Africa&#8221; strategy:<\/p>\n\n\n\n<p>&#8220;This investment proves our strategy in action \u2013 sourcing from local farmers, investing in local talent, manufacturing locally, and exporting regionally. Zimbabwe isn\u2019t just a market; it\u2019s a contributor to a resilient, inclusive food system for Africa.&#8221;<\/p>\n\n\n\n<p>The plant expansion aligns with Zimbabwe\u2019s Vision 2030 and National Development Strategy 1, prioritizing industrialization, jobs, and food security. Nestl\u00e9 Zimbabwe \u2013 operating locally for 60 years \u2013 employs 400+ people and supports 350+ suppliers and smallholder farmers.<\/p>\n\n\n\n<p>Government &amp; Regional Impact<\/p>\n\n\n\n<p>Industry Minister N.M. Ndhlovu hailed the project at its launch:<\/p>\n\n\n\n<p>&#8220;This signifies Nestl\u00e9\u2019s journey of resilience in Zimbabwe. It\u2019s not just infrastructure; it\u2019s a testament to their enduring commitment.&#8221;<\/p>\n\n\n\n<p>Khaled Ramadan, Nestl\u00e9 East Africa MD, emphasized regional benefits:<\/p>\n\n\n\n<p>&#8220;CEREVITA is trusted across Southern Africa. This expansion helps meet rising demand while strengthening local economies, sustainable agriculture, and livelihoods.&#8221;<\/p>\n\n\n\n<p>The upgrade solidifies Harare\u2019s role as a hub for affordable nutrition, with CEREVITA containing essential vitamins and minerals for vulnerable communities.<\/p>\n\n\n\n<p><strong>Zim GBC News2025<\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business CorrespondentHARARE \u2014 Global food giant Nestl\u00e9 has injected US$7 million into expanding its Harare cereal manufacturing plant, reinforcing Zimbabwe\u2019s position as a key breakfast supplier for Eastern and Southern&hellip; <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-7096","post","type-post","status-publish","format-standard","hentry","category-business-news"],"_links":{"self":[{"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=\/wp\/v2\/posts\/7096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7096"}],"version-history":[{"count":1,"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=\/wp\/v2\/posts\/7096\/revisions"}],"predecessor-version":[{"id":7097,"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=\/wp\/v2\/posts\/7096\/revisions\/7097"}],"wp:attachment":[{"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7096"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/zimgbcnews.co.zw\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}